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Additionally the same group processes that areĬonsidered to promote participant security and disclosure can also have less positive Superior to other methods in this respect. Suggest that there is little empirical evidence to support the view that focus groups are However Fern (1984) and Bristol and Fern (1996) (1995) is one of many researchers to argue that focus groups produce data rich inĭetail that are difficult to achieve with other research methods.
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Snowballing, stimulation, security, and spontaneity. (1968) described the benefits from participant interaction as synergism, Will be productive in widening the range of responses, activating forgotten details ofĮxperience, and releasing inhibitions that may otherwise discourage participants fromĭisclosing information ( Merton et. Rather than directing their comments solely to the moderator. Integral part of the procedure with participants engaged in discussion with each other In the focus group, group interaction isĮmployed to generate data and as a source of data for analysis ( Goldman and McDonald, 1987 GordonĪnd Langmaid, 1988 Morgan, 1988 Stewart and Shamdasani, 1990 Templeton, 1994). Introduction 1.1 Focused interviews with individualsĪnd groups were developed in the 1940s by Merton and his colleagues ( Merton et al, 1956).
Qualitative data analysis programs software#
Software Focus Groups Group Interaction Qualitative Research We recommend that transcripts are coded on-screen for content and off-screen for Text in the context of other participants' text this is difficult to effect on-screen. Only be identified by several readings of the whole transcript and tracing an individual's In focus groups as a result of participant interaction. Important and potentially insightful communication and learning processes occur We review the literature on the analysis of focus group dataĪnd conclude that the focus group is not simply a data gathering technique where dataĬollected are analyzed for their specific content such as all text relating to a particular Snapshots, can result in researchers missing important process elements in focus groupĭata, the moving picture. We argue that on-screen coding and the retrieval of coded segments, or
Qualitative data analysis programs code#
The above information and include paragraph numbers if necessaryĪbstract Most qualitative data analysis programs include a code and retrieveįunction. To cite from articles published in Sociological Research Online, please reference (1997) 'Focus Group Data and Qualitative Analysis Programs: Coding the Moving Programs Copyright Sociological Research Online, 1997 Catterall & Maclaran: Focus Group Data and Qualitative Analysis